广告的英文定义

广告的英文定义

问题一：广告的英文缩写 网赚基本术语（都是简单的。但我认为也是比较重要的东西。就像武术中的马步）
什么是ip
什么是pv
什么是pr
什么是广告联盟（这个回头单独一节课。没有不赚钱的广告联盟。但是怎么赚钱。得研究。因为学问太大了.）
什么是关键字
什么是搜索引擎的工作原理(单独一节课。好多东西讲)
什么是seo
什么是世界排名
什么是统计
CPC
英文 Cost Per Click
每次点击付费
CPM
英文 Cost Per Million
每1000次显示付费
CPA
英文 Cost Per Action
每次完成任务付费 （比如： 完成注册，完成购买） 也称引导付费
Sale
英文 销售提成
每次销售提成 （ 比如 ： 当当网络 书店 的提成额度为 5% ）
EPC
英文 average earnings per 100 clicks
每100次点击的收益
EPM
英文 Earnings per 1000 impressions
每1000次显示的收益
CTR
英文 Click Through Rate
点击率 比如 显示100次有一个人点击了 那么点击率就是 1%问题二：广告 英文怎么说 advertising 动词做广告的分词形式
commercials 指商业广告
电视广告为 tv commercials问题三：广告介绍 要英文的 那个，因为不知道你是学术研究还是什么的，我就笼统的回答下
Introducing Advertising
and Promotion
Chapter Outline
Few topics in management or social studies attract such fascinated
attention, or elicit such wide disagreement, as advertising and
promotion. This opening chapter sets a course through this complex
area. It explains the book’s intended audiences, aims and main
assumptions. The subtitle ‘Communicating brands’ is explained in
terms of the book’s pre-eminent, though not exclusive, emphasis on
the role of advertising and promotion in the marketing of branded
goods and services. The chapter draws on many practical
illustrations as the foundation of a theoretically informed study of
contemporary advertising and promotion practice.
The meaning of a brand is not necessarily limited to the
functionality of the product or service it represents. Advertising is
central to the creation and maintenance of the wider meaning.
Brands such as Marlboro, Mercedes-Benz, Gucci, Prada and
Rolls-Royce have powerful significance for non-consumers as well
as for consumers. For many consumers branded items carry a
promise of quality and value. But the symbolic meaning the brand
may have for friends, acquaintances and strangers cannot be
discounted as a factor in its appeal. For example, a simple item of
clothing such as a s顶irt will sell in far greater numbers if it is
bedecked with a logo that confers a symbolic meaning on that
item. Wearing a Tommy Hilfiger branded shirt is said to confer
这是一个PDF来着的，太大了复制不上......余下全文>>问题四：用英语给公益广告下个定义 多了你可以自己删减！多比少强啊！！呵呵
公益广告是以为公众谋利益和提高福利待遇为目的而设计的广告；是企业或社会团体向消费者阐明它对社会的功能和责任，表明自己追求的不仅仅是从经营中获利，而是过问和参与如何解决社会问题和环境问题这一意图的广告，它是指不以盈利为目的而为社会公众切身利益和社会风尚服务的广告。它具有社会的效益性、主题的现实性和表现的号召性三大特点。公益广告通常由政府有关部门来做，广告公司和部分企业也参与了公益广告的资助，或完全由它们办理。它们在做公益广告的同时也借此提高了企业的形象，向社会展示了企业的理念。这些都是由公益广告的社会性所决定的，使公益广告能很好的成为企业与社会公众沟通的渠道之一。
Or completely handled by them. They are doing public service advertising as well as to enhance the image of the enterprise, the enterprise to the community concept. These are the social nature of public service ads from the determined, so that public service can be a very good business and the public to become one of the channels of communication.
Public service advertising is that the publi龚 interests and improve the benefits designed for the purpose of advertising; it is to consumers, businesses or community groups to clarify its functions and responsibilities of the community that his is not merely seeking to profit from the business, but rather intervene and participate in how to solve social problems and environmental issues that the intention of advertising, it refers to non-profit society for the purpose of personal interests and social habits of public service ads. It has the social benefit of the theme of reality and performance of the three major characteristics of the call. PSAs are usually done by the relevant government departments, advertising companies and some enterprises are also involved in public service funding,问题五：【急】有谁能帮我用英文介绍一下一个广告的广告语? 如果将这味道带你去? 远离每天都带着新鲜的水果很好吃SPC,从梨放在combinations.梅子色注射的糖浆和热带水果色拉西番莲注射的糖浆梨子和桃子充盈果汁中扭曲、早餐和甜点需要都不会相同。